We present another of our successful international feats! We joined an international call for bids for the German sugar producer Nordzucker as the only Slovak agency, but that didn’t stop us winning.

The client chose our “Surprise for Mummy” concept with a simple message: with Sweet Family jam sugar from Nordzucker, making home-made jam is fun and even kids can manage it.

The main role was played by Austrian actor Peter Windhofer, so German viewers will never know we shot the video in Záhorská Bystrica.

The campaign was timed for the beginning of the summer season, when lots of amazing fruit is traditionally available, and resulted in over 120,000 YouTube views within two weeks of launch.

Credits: Chief Creative Officer: Bernd Fliesser, Creative Director: Jano Fajnor, Copywriter: Karol Thiry, Art Director: Pavel Gajdoš, Strategy: Marek Rajcsanyi, Account Manager: Rastislav Kuttner, Director: Jakub Steinecker, Camera: Patrik Gubiš, Production Manager: Marek Wilhalm